The results of the research, presented in this paper, show that PSB in BiH has failed to secure a sustainable funding model, is not independent from politics, does not fulfil its remit, and has failed to adopt new technologies crucial to its continued relevance and survival.
The question of public broadcasting in BiH lacks true public debate and as a result lacks collective legitimacy. The import of a foreign model has evidently failed, while the lack of incentive for local elites to foster independent public media leads to politicization and selective implementation of laws, PSBs’ lack of collective legitimacy, an unsustainable funding model, institutional inertia within public broadcasting institutions, and an inability for PSBs to adapt to new technological innovations.
The publication in English is available HERE.
The paper was produced within the project “The prospect and development of public service media: Comparative study of PSB development in Western Balkans in light of EU integration” that investigates the position, role, functioning, and the future of public service broadcasters in seven countries in the Western Balkans – Albania, Bosnia and Herzegovina, Croatia, Montenegro, Macedonia, Kosovo and Serbia, taking into account the specific context in which these services developed and the role the European Union played in such processes. The project is implemented by the Center for Social Research Analitika in partnership with the University of Fribourg.
This project is financed by the Swiss National Science Foundation, through the SCOPES (Scientific cooperation between Eastern Europe and Switzerland) programme.
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