Recommendations for Strenghtening the Independence of Public Broadcasters in Serbia

The focus of this policy brief is on the guarantees of institutional indepence of the public service broadcasters in the Republic of Serbia, in the context of growing political pressures and financial instability. 

Themes: Institutional CommunicationMedia and Democratization
Davor MarkoRade Veljanovski

Download

Public service broadcasters in the Republic of Serbia are facing the growing political pressures and financial instability. This threatens their institutional independence, program quality, and affects the citizen’s trust in public broadcasters. In order to fulfil their mission, public service broadcasters need to enjoy stronger guarantees of their institutional independence, adapt appropriate funding model, secure transparent and adequate process of appointment of members of the governing bodies, and become more accountable towards citizens of Serbia.

The publication in English is available HERE.

The paper was produced within the project “The prospect and development of public service media: Comparative study of PSB development in Western Balkans in light of EU integration” that investigates the position, role, functioning, and the future of public service broadcasters in seven countries in the Western Balkans – Albania, Bosnia and Herzegovina, Croatia, Montenegro, Macedonia, Kosovo and Serbia, taking into account the specific context in which these services developed and the role the European Union played in such processes. The project is implemented by the Center for Social Research Analitika in partnership with the University of Fribourg.

This project is financed by the Swiss National Science Foundation, through the SCOPES (Scientific cooperation between Eastern Europe and Switzerland) programme.